https://www.adexchanger.com/tv-2/beachfront-and-canoe-are-paddling-programmatic-tools-to-tv-inventory/
https://www.adexchanger.com/tv-2/beachfront-and-canoe-are-paddling-programmatic-tools-to-tv-inventory/
https://www.businessinsider.com/how-tiktok-could-grab-streaming-tv-viewers-and-advertisers-2022-6